NEAR Foundation is thrilled to announce a new strategic partnership with Hibiki Run, a platform lying at the nexus of innovation in music streaming and digital collectibles. Hibiki Run is revolutionizing music discovery by melding gaming thrills with crypto-driven Listen-to-Earn (L2E) incentives.
Together, NEAR Foundation and Hibiki Run will explore innovative paths for creating engagement between Web3 content creators and end users. With the Japanese “Gachapon” vending machine capsule toys as a model, the collaboration will meld NEAR’s cutting-edge blockchain technology with Hibiki Run’s expertise in digital music, art, and exercise, new opportunities in each vertical for creation, distribution, and ownership.
Bringing a ‘Digital Gachapon’ economy to the open web
With “Digital Gachapon”, NEAR and Hibiki Run will bring a powerful economic tool to creators. When interacting with a Japanese Gachapon, layers insert coins into the machine, turn the knob, and receive a capsule with a random item.
Hibiki Run has innovatively digitized this exciting concept, integrating it with blockchain technology. In the digital Gachapon system, users utilize their tokens to receive digital items such as NFTs or unique digital assets — anything from exclusive music tracks, collectible art pieces, and rare gaming items, to access tokens for specific events or experiences.
The digital Gachapon’s strength lies in its element of surprise and the potential for rare, high-value rewards — transforming the token expenditure into an exciting event while providing a way for creators to distribute their content in a fun and engaging manner.
Hibiki Run and NEAR hope that with these types of innovative concepts, blockchain technology, and user-friendly interfaces, a new frontier of digital arts will open up. One that is interactive and immersive for creators and consumers alike. Like NEAR, Hibiki Run is committed to creating a decentralized, fair, and accessible ecosystem for artists.
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